Strategic business management planning

strategic business management seeningIntroductionIn this assignment I will be aiming to access, in a critical manner, the classic and contemporary models, inventions and tools in business schema and planning. I will as sound as be evaluating the methods engagementd by administrations to separate their goals and values. I will be doing the above two in reference to the British bakery chain Greggs plc. 1) Manning (198827) made a set of assumptions about the contemporary concept and ideas of strategy, and in relation to Greggs plc they are The strategy Greggs ascends moldinessiness be designed in dress to seize the organisation to deal with an uncertain coming(prenominal). The strategy actual designs a restructuring border instead of a plan per se. The rules of competition with other bakery essential be inherent in the strategy. Inspiration and imagination of Greggs admit better performance for them. Synthesis is the most important skill for Greggs. All discussions in the Greggs board way are followed by measurements, which in turn is managed.Transformational is an executive management tactic. This involves combining Greggs organisational strategy and channelise with their initiatives for the employees, process and technology. This tactic helps in supporting the business strategy and achieving the long-term goals. This tactic is achieved by combining several(predicate) areas of people, process and technology, and trying to achieve peculiar(prenominal) targets together this involves changing appearance, shape and form, and also through newly technology, business models and management practices. Incremental is a gradual increase by a certain (or fixed) amount. E.g. Greggs go through the opposite of incremental (a decrement) as it had a gradual decrease in its profit margins from 2009 to 2010, and then inveterate to 2011. However, they also had an increment as sales increase on a fixed percentage of 2.1% socio-economic class on year. 2) G reggs uses various methods, as shown above, to achieve their targets. As a modern day organisations, it is fair to try the success of those methods for Greggs. The strategy Greggs developed a few years back has surely failed to ensure it was designed for an uncertain succeeding(a). This is evidenced by their fall in profits from 52 meg to 48 million they were not able to prepare for a future they were not sure of and thus had to face consequences. On the other hand, if Greggs initial strategy was to increase sales then they stool indeed succeeded as they have experienced increases in sales of 2.1%. But, even so Greggs whoremaster still be taken to be a failure as it failed to increase profit. Therefore we can conclude the success of their strategies depends on barely what they were, but either way Greggs have faltered.Transformational is visibly used by Greggs. This is evidenced by their use of newsletters to increase communication between employees this will allow faculty, starting from those in the lowest level to those in the most influential position, to be aware of the organisations target, as hale as staying updated on any happenings more or less any other departments. This in turn will aid in motivating and stimulate staff to work harder together towards the common target. 3) The main differences between prescriptive and sudden theories in relation to Greggs plc are Prescriptive burn down, as used by Greggs, will be systematic and based upon pre analysis of future happenings in the bakery industry. But, emergent, in opposeion to that is, unplanned and develops over time as Greggs continually keeps adjusting to the changing business environment in the bakery market. In prescriptive, the executives of Greggs set the bearings, and design the organisation strategy. But, in the emergent approach, managers at any level (e.g. managers of topical anaesthetic branches) are capable of having an input in mountain the objective or strategy. The pre scriptive approach supports analysis of the situation in the bakery market as a strong base for emulous improvement. But, the emergent approach supports Greggs expert knowledge as the basis for competitive advantage. The logical and analytical approach of the prescriptive allows Greggs to predict and revise their strategies in order to take advantage of any new opportunities that may come up. One example of this approach (in relation to another company) is when EasyJet the right way predicted and lowered their cost in order to adopt an advantage in the cost-conscious European market. Whereas, the emergent approach allows a more creative and responsive strategy which can be well suited for a hyper-competitive and unpredictable business environment (as that in the food market). Examples of organisations (other than Greggs) that dont tie themselves to pre-designed objectives and strategies include big names such as Microsoft and AppleIn todays organisations, like Greggs, the emer gent approach would have a bigger relevance. The terra firma being the prescriptive model doesnt allow the contemporary style of allowing employees at the lower levels to make contributions to the ratiocination made. As a result of such an approach employees become less motivated.4) There are deuce-ace types of goals. They act together to form the overall organisation goal. The three goals in relation to Greggs plc are strategical Goal (the targeted position Greggs intends to be in the future), Tactical Goal (the targets set for the most important departments in spite of appearance Greggs), and Organisational Goal (specific results expected from a certain department, groups or individuals). Goals help in designing the actions to be taken, and whole works best when well-defined choices exist regarding the future. But, in may not work properly if Greggs restructures at a fast rate.Every organisation has its own values, including Greggs. This values shape the Greggs culture and working environment. It helps in setting goals in line with the culture, and in increasing performance in key areas such as gauge and customer service. Peter Druckers Eight Content Areas in Developing Goals are Marketing Innovation productiveness Physical and financial resources Profitability Managerial performance and development Worker performance and attitude unrestricted responsibilityOne of the most important problems with goal and value setting is the failure of Greggs to think strategically. A common problem that occurs is that planners (i.e. the executives at Greggs) confuse organisational efficiency with organisational effectiveness. In doing so, they only look at intrinsic matters and how to make things slightly better than they currently are. Ultimately, they end up without having solved potential threats, and without using their strengths to gain advantage. Steps to a progressive strategic thinking (in other words settings goals and values) are Select the strategies that Greggs wants to implement. Strategies must focus with the restructuring of Greggs, as this aids in directing and sustaining changes. Strategies must be designed in order to allow adaptation to unexpected results. Use brainstorming techniques to allow fellow planners to contribute. While developing the strategy the planners (the executives at Greggs plc) must think whether it will allow a change in the organisation, as well as it was whether it was actually a strategic activity. Reconsider strategies that have failed in the past. Make sure to neutralise conflicting strategies. Also, Greggs must take the following into considerations to ensure their strategies, targets and values are truly effective and dont contradict each other The most important issues always present the most complicating problems. Therefore it is advisable to melt off more on such matters. Continually question every idea to ensure clarity. Each of the strategies must be associated with currently running pr ograms.5) Stakeholders in Greggs plc have different interest, rough of which are conflicting and some of which are in agreement. Examples of agreement include high profits (which leads to high dividends and job security), interest in festering and prosperity, etc. Examples of conflict include wage rises (which results in a decrease in dividends), experienceth of the organisation at the expense of short term profit and local community, etc.It cannot be taken that stakeholders have equality in terms of power and influence. Stakeholders can exert influence by disrupting and make uncertainty in Greggs plans. However, Governments, community groups and managers can also exert influence government can indirectly through the use of taxation, community groups through protests and violence, and managers as they make decisions and therefore hold extensive power. In conclusion, even though stakeholders on paper have greater influence and power, other individuals or groups can exert influenc e through indirect means and methods. However, if conflict or disagreement exists between stakeholders, than symmetry in the ownership of the company comes into effect, as those with the largest share are the most influence. 7) strategic draped is the yard behind the existence of any organisation like Greggs. It forms a clear path to achieve the stack of the company. It helps to prioritise and concentrate on the important issues. The means of strategic intent are the following A properly designed strategic intent allows development of strategies and setting of targets. Inspiring people by make targets a valuable asset. Encouraging participation and contribution. Careful direction of resources. Emphasises on building new resources.Strategic intent has certainly been used by Greggs in restricting their organisation. They have ensured participation, efficiency of resources and have developed a well thought strategy. This is clearly visible as their number of sales as increased i n the past years.In conclusion, strategic intent is indeed a prospered theory as seen by the success of Greggs due to their implementation of it. Mission statement states the importance behind the existence of Greggs. It explains the prefatorial expectations, and the primary values of the company. The statement should be brief, to-the-point and easy to understand. Also, it should showcase the uniqueness of the organisation.Vision statement is how the organisation wishes to be in the future, in other words its future position. 8) Mission intent is a exposition of the role the organisation plays in serving their stakeholders.It provides a framework upon which strategies are formulated. The means of mission intent are the following Produce a mission statement that is feasible and clear. A statement which is inspiring and credible. A statement which is unique and analytical.Greggs mission statement is Making a difference to the lives of people in need in the heart of Greggs local c ommunities. It is a well-structured mission statement because it is feasible and very clear (to help the local communities), it is inspiring (helping others is always a motivating cause) and analytical (because it looks carefully at the specific needs of the community). And it certainly seemed to have succeeded as Greggs successfully raised m unityy in aid of the local community, as well as ensuring to provide environmental friendly packaging for its products. In conclusion, the mission intent is an effective tool in creating a friendly and comfortable atmosphere and environment. It increases organisation profile and allows successful growth. Vision statement is a statement identifying what the organisation intends to be in providing its services and products. A well planned statement should be clear, realistic and should harmonize with the organisations culture and values. Greggs view is Our vision is to be Europes finest bakery-related retailer. Our purpose is the growth and deve lopment of a thriving business, operating with integrity, for the benefit and enjoyment of our people, customers, shareholders and the wider community.It is a perfect vision statement as it is clear (grow into Europes finest bakery), realistic (it can almost be achieve as it continues to grow across Europe) and harmonize with the organisations culture and values (of support for the community). The fact Greggs clear vision has allowed it to become one of Europes biggest and fastest growing bakery shop, proves that vision intent is indeed an effective method.Objectives are targets that the organisation aims for in a certain time. The theory of objectives suggests they are They are the basics of any plan. Policies are designed in order to achieve objectives. Setting objective is the responsibility the executives. It is common to have a set of objectives, or else than one single. Objectives are set in the short term, as well as long term. Objectives must be set in order to ensure they can be adjusted in the future if needed. The objectives must be feasible, realistic and operational. Greggs objective of being a customer-focused business has certainly been a success, as seen from their increased sales and their growth. This proves that setting objective is indeed effective as it allows an organisation to meet their target in an organised manner. ConclusionIn conclusion, businesses now-a-days use all forms of models, concepts and tools, regardless of whether their classic or contemporary, to develop their strategy and plans, and do so in a successful manner so that the strategies and plans are both(prenominal) compatible for both the present and future situations that the Greggs might find themselves in. Also, the methods used by organisations like Greggs to identify their goals and values, are certainly effective and aids in developing and furthering growth for the company.